19 Sep 2024

Events around the world

CFF Hong Kong take guests on a culinary journey at Whisk's Chef's Table

CFF Hong Kong & Macau had the privilege of launching the first Chef’s Table by Classic Fine Foods at Whisk Hong Kong. Chef William Lau took us on an unforgettable 8-course gastronomic adventure that left our palates dancing with delight.

The evening began with a sublime caviar course, after which guests were treated to a succulent lobster dish, showcasing the chef’s mastery of Japanese flavor and presentation. Followed by a melt-in-your-mouth Wagyu beef, cooked to perfection and accompanied by a velvety sauce. To conclude the experience, they were treated to a delicate and artfully presented blackcurrant dessert that left us in culinary bliss.

Thank you to all our valuable partners! This is an experience that truly elevates the art of dining to new heights. Bravo, Chef William Lau!

CFF UK & The Savoy London visit Nurtured in Norfolk

During July, Classic Fine Foods UK, along with their customer, The Savoy Londonโ€™s kitchen team, recently visited our partner, Nurtured in Norfolk.

Founded by former chefs Allan and Sue, Nurtured in Norfolk emerged from their desire for more consistent and flavorful garnishes. Starting with micro cress in 2009, they now supply over 280 high-quality products, including edible flowers, aromatic herbs, sea vegetables, and other edible plants, to the UK’s finest restaurants and top chefs.

Classic Fine Foods UK is proud to support and partner with local companies that produce top-quality ingredients. Visiting the farm was a privilege, allowing them to learn more about the exceptional products offered by Nurtured in Norfolk. Thank you to the kitchen team at the Savoy London for joining us and for Alan & Sue at Nurtured in Norfolk.

CFF Singapore Pastry Team visit France & Switzerland

The pastry team at Classic Fine Foods Singapore, together with a group of talented pastry chefs, recently embarked on an incredible business trip to France and Switzerland during July! During this trip, they visited some of our amazing suppliers and seized the opportunity to learn more about our products.

They had the pleasure of visiting:

Weiss – Chocolaterie franรงaise: Known for their high-quality chocolates, Weiss Chocolate demonstrated how they carefully select cocoa beans and turn them into delicious chocolates. Their mix of traditional methods and new ideas was truly inspiring. The Pastry Chefs even participated in a 2-day hands-on training with Chef Jonathan Chave from Weiss at the L’Ecole Ducasse.

Maison Corsiglia: Experts in candied fruits and glazed chestnuts, Corsiglia demonstrated how they preserve fruits to keep their natural taste and texture. Their glazed chestnuts, in particular, were a highlight of the visit.

PCB Creation: At PCB, the team learned about their top-quality decorations range.ย 

HUG Food Service: Famous for their perfect tart shells, Hug combines tradition with modern techniques to create consistent, high-quality products. The team saw first-hand the care and precision that goes into each tart shell, making them the ideal base for dessert creations.

This excursion has profoundly enriched our team’s understanding and gratitude for the exceptional ingredients we offer, solidifying our pledge to uphold the utmost quality in everything we do.

CFF Indonesia in collaboration with Valrhona host a Pastry Demo with Chef Otto Tay (Bali)ย 

Classic Fine Foods Indonesia in collaboration with Valrhona Asia recently hosted a Pastry Demo workshop in May, at the Bali Culinary Pastry School. The workshop featured the winner of the Coupe du Monde de la Pรขtisserie 2019, Chef Otto Tay. The workshop was spread over 2 days, with the first day focusing on the Bali Culinary Pastry School students and the second day with industry professionals.

Chef Otto Tay took both classes through the process of creating wonderful pastries such as; Chocolate Topaz, Hukashaka, Itakuja Cocoa Galette and Mini Gateaux De Voyage. Each of these creations featured the exceptional quality and unique flavors of Valrhona chocolate, highlighting its versatility and superiority.

Thank you to Chef Otto Tay for your insights, Bali Culinary Pastry School for hosting the event and to our partner Valrhona.

CFF Indonesia hosts their inaugural Butchery Workshop & Tasting (in Surabaya)ย 

Classic Fine Foods Indonesia hosted its inaugural Butchery Workshop & Tasting at Sapore Osteria, Shangri-La Surabaya on June 4th.

Led by Chef Stefu Santoso, the event offered hands-on experience and tantalizing tastings of our premium meat lineup, featuring OBE Organic, Kilcoy Global Foods, Stockyard, King River Beef, and Dorper Lamb.

We extend our heartfelt gratitude to all participants for sharing our passion for butchery. See you at the next event!

CFF Hong Kong host Michael Guarro for a Christmas themed Demo Masterclass

For 2 days in July, we hosted the talented Michael Guarro from Ponthier and PCB Creation, who captivated audiences with masterful demos of Christmas-themed desserts and innovations.

Guests witnessed Miquel’s impressive pastry skills, from festive yule logs to elegant desserts showcasing Ponthier’s premium fruit purรฉes and PCB Creationโ€™s innovative range.

It was an inspiring few days, filled with flavor, technique, and passion for pastry. Thank you to Miquel and all who experienced this special event!

CFF Indonesia & Ponthier host a Bar Event

In July our team at Classic Fine Foods Indonesia and their partner Ponthier held the โ€œPonthier Bar Eventโ€, which was dedicated to passionate cocktail enthusiasts and aspiring bartenders!โ 

Hosted in the wonderful setting of CRIO Restaurant in Jakarta, the event showcased a refreshing array of 6 drink recipes, showcasing the diversity of Ponthier in cocktails and mocktails. โ 

The evening was enjoyed with delicious cocktails such as the refreshing Green Apple, Lime Side, and Pear Highball. Whilst mocktails like the Blackcurrant Soda, Mai Mango, and Berry’s provided equally delicious non-alcoholic options. All drinks loving crafted with the range of fruit puree from Ponthier.

The partnership between Classic Fine Foods Indonesia and Ponthier is what made this event possible. A huge thanks goes to all of those who attended and enjoyed the evening, it was fantastic to see many passionate attendees willing to learn, share and celebrate the art of bartending.โ 

CFF Japan & Kaviari at Gault & Millau Japan 2024ย 

Classic Fine Foods Japan had the pleasure of celebrating culinary excellence at the Gault & Millau 2024 Awards (18th March) along with supplier & event sponsor Kaviari.

A round of applause for the incredible chefs who dazzle us with their endless talent and gastronomic artistry. Grateful to be part of such a prestigious event and to all those who continue to elevate the art of gastronomy in Japan.

Hereโ€™s to many more years of innovation and outstanding flavors!

CFF Indonesia sponsored the Meat & Livestock Australia (MLA) Event with King River (Jakarta)ย 

CFF Indonesia sponsored a very memorable Meat & Livestock Australia event, held on May 8th at Mercure Jakarta Pantai Indah Kapuk. On this evening, attendees were lucky enough to taste the exquisite flavor of Australian Wagyu Beef through the elegance of Japanese cuisine!

Organized by Aussie Beef & Lamb ID, the event featured a captivating Masterclass & Eating Quality session led by the talented Chef Edi Pancamala in collaboration with the esteemed Chef Hulk Kato. With support from Classic Fine Foods Indonesia and King River Beef, attendees enjoyed an exceptional experience, showcasing the finest offerings from Aussie Beef & Lamb ID and TIQ Indonesia.

Guided by nutritionist Ibu Emilia Achmadi, participants learned about the delicate balance of quantity and quality in beef consumption.

We extend our heartfelt gratitude to everyone who contributed to this event and eagerly look forward to the next fantastic gathering!

CFF Malaysia showcasing their best at the International Cafรฉ & Beverage Show - ICBS 2024ย ย 

The team at Classic Fine Foods Malaysia showcased their culinary products at the International Cafรฉ and Beverage Show (ICBS) 23-25 May 2024. It was truly a highlight in the industry, with a range of innovative and premium products tailored for independent cafes and retailers. We were especially excited to see our partner, Mazzer, and their โ€œZM Plusโ€ as the official grinder for the Malaysia Brewers Cup competition, adding a touch of prestige to this already esteemed event.
The Mazzer association with the Malaysian National Coffee Championships (MNCC) underscores its importance as a platform for baristas to demonstrate their skills and compete for a chance to win on the global stage at the World Coffee Championships.
The event’s success reaffirms its effectiveness as a business platform for the cafรฉ industry. Itโ€™s inspiring to witness such events not only promote top-tier products and competitions but also foster valuable networking opportunities and drive business growth for all participants.

CFF Vietnam & Bruno Couret host a Pastry Demo Workshop

In May, Classic Fine Foods Vietnam had the privilege of hosting a delightful Pastry Demo Workshop at Opus Pastry, showcasing an array of exquisite pastry ingredients from Flavors & Chefs.

Renowned French pastry maestro, Chef Bruno Couret, led the event, generously imparting his wealth of knowledge and expertise. With captivating demonstrations and hands-on guidance, attendees were treated to an immersive learning experience, gaining valuable insights and mastering the art of crafting delectable pastries.

CFF Vietnam & Stockyard host a Beef Tasting event

The Danang branch of Classic Fine Foods Vietnam hosted a highly successful beef tasting event in May, featuring our renowned supplier Stockyard.

Guests were treated to a culinary extravaganza, sampling a range of premium cuts from sizzling Black Angus to melt-in-your-mouth Wagyu. The evening was elevated with expertly paired wines from Ruou Ngon, creating a truly unforgettable experience.ย  A big thank you to Cheers Steakhouse for providing the perfect venue and to Chef Duong and team for crafting delicious canapรฉs. With glowing reviews flooding in, it’s evident that Classic Fine Foodsโ€™ commitment to exceptional food and service continues to surpass expectations.

CFF Hong Kong take part in the โ€œNight at the Racecourse โ€“ Happy Wednesdayโ€

“Night at the Racecourse โ€“ Happy Wednesday” is a vibrant initiative organized by the Hong Kong Jockey Club. Each Wednesday, the Hong Kong racecourse transforms into a lively party scene, providing a fun-filled evening for people to gather after work. The event features live music performances, dancers, food and drink stalls, and the exciting horse races for which Hong Kong is famous.

This year, the event has been expanded to align with the French May festival, celebrating French culture in its entirety. The Hong Kong Jockey Club has collaborated with Classic Fine Foods Hong Kong to welcome the renowned French cheesemaker, Patrice Marchand. Patrice set up an old-school food truck, offering guests beautifully curated cheese boards, allowing them to savor the rich flavors of France.

CFF Vietnam participates in the Spanish Open Day 2024

In June, Classic Fine Foods Vietnam took part in the Open Day 2024, a Food and Wine Exhibition highlighting the finest Spanish flavors, at the Caravelle Saigon Hotel. Themed “A Spanish Pantry Exhibition,” the event drew a diverse audience, including chefs, restaurant owners, supermarket representatives, distributors, wine experts, and food enthusiasts.ย ย 

Visitors to the event were introduced to some distinguished Spanish brands including La Prudencia, Olmeda Origenes, Peixos De Palamos and Castillo De Canena.ย ย ย 

Participating in Open Day 2024 has reaffirmed Classic Fine Foods Vietnamโ€™s commitment to providing customers with high-quality products that meet the diverse market demands, always striving to deliver the most exquisite culinary experiences to our customers, contributing to elevating the culinary culture in Vietnam. Thank you to everyone who attended and to our valued customers for visiting our booth and showing interest in our premium Spanish products.ย 

CFF Indonesia supporting the Lambtastic Battle with Dorper Lamb (in Jakarta)ย 

Classic Fine Foods Indonesia is proud to support the Lambtastic Battle, organized by the Aussie Meat Academy in collaboration with Meat & Livestock Australia. Featuring our exquisite Dorper Lamb, renowned for its exceptional quality, tenderness, and rich flavor, this event was a hit among chefs and food enthusiasts alike.

The Lambtastic Battle, an epic culinary showdown, took place at the Raffles Hotel Jakarta on Wednesday, May 29, 2024. Esteemed judges Chef Gilles Marx and Chef Vindex Tengker oversaw the competition, as participants showcased their culinary mastery.

Congratulations to the event winner, Bima Prabywijaya from ANTE Jakarta, and to all participants for their dedication and passion!

CFF Malaysia participates in the La Marzocco Pingmin Baristar Challengeย ย 

The La Marzocco Pingmin Barista Challenge, held from the 19th-20th of April, is a fantastic platform for baristas to showcase their talent and skills. This competition serves as a gateway for baristas to represent Malaysia in the Southeast Asia (SEA) competition, which is a remarkable opportunity.

By participating in events like the La Marzocco Pingmin Barista Challenge, baristas have the chance to demonstrate their expertise, innovation, and creativity in the coffee industry. It allows them to push boundaries, experiment with different brewing techniques, and showcase their unique flavor profiles to create exceptional coffee experiences.

Competitions like these not only provide baristas with a stage to shine and gain recognition but also offer avenues for learning and networking within the coffee community. It brings together passionate individuals with a shared love for coffee and fostering growth.ย 

On 22 June, the Malaysian representative won the Grand Prizes, the all-new Linea Mini R worth RM25,500. Congratulations to Penny Lam for winning the La Marzocco Pingmin Barista Challenge!

CFF Vietnam participated in the โ€œBy The Glass Wine Tastingโ€ Event

On the afternoon of May 9th, Classic Fine Foods proudly co-hosted the event with BMWine wine importer and distributor and My Casa restaurant, showcasing a diverse Fusion culinary style.

Guests immersed themselves in a captivating and soothing atmosphere, experiencing unique and enticing flavors from a menu designed in Fusion style, featuring premium imported cold cuts and cheese by Classic Fine Foods. It was the perfect setting to enjoy 38 exquisite wines from 5 countries in BMWine’s collection.

Discovering the unparalleled taste of Westholme Australian Wagyu

CFF UK partnered with Australian Wagyu supplier Westholme to host an exclusive event at 34 Mayfair where Londonโ€™s top chefs explored the exquisite flavors of the most delicious Australian Wagyu beef. It was an extraordinary culinary journey like no other with an outstanding menu created by Chef John Edwards, Head Cook at 34 Mayfair, with different cuts of Westholme Australian Wagyu.

Richard Sanders, Meat Category Manager said of the eventโ€ฆ

โ€œI am thrilled to share the success of our recent Wagyu beef event, held in partnership with Westholme Wagyu at the renowned 34 Mayfair. This exclusive gathering celebrated the finest in culinary artistry, featuring the exceptional quality of Westholme Wagyu, renowned for its superior marbling, tenderness, and flavor.

The event was hosted at 34 Mayfair, one of Londonโ€™s top steak restaurants, known for its sophisticated ambiance and impeccable service. Guests, including esteemed chefs from around the city, were treated to a bespoke menu crafted by the talented chefs at 34 Mayfair, highlighting the versatility of Westholme Wagyu. The menu included exquisite dishes such as Wagyu Rump Carpaccio, Wagyu Tartare, Grilled Ribeye, and Slow-cooked Short Rib, each prepared to perfection and paired with fine wines to enhance the dining experience.

Feedback from our guests was overwhelmingly positive. Many praised the rich flavors and melt-in-the-mouth texture of the Wagyu beef. The evening also offered insights into the meticulous processes involved in producing Westholme Wagyu, further enhancing the appreciation for this premium product. This event was a resounding success, and we extend our gratitude to Westholme Wagyu and 34 Mayfair for their seamless collaboration. We look forward to more such gourmet experiences in the future.โ€

CFF Japanโ€™s Pastry Team connecting with customers at the Ikeden Fair 2024ย 

Ikeden, is a Pastry wholesaler and one of the top customers of Classic Fine Foods Japan. On the 4th & 5th of June, the Fair was held, being the first time, it’s been held since Covid restrictions were lifted. It was a great opportunity for our pastry sales team to connect with end users of Ikeden and showcase our amazing products.

CFF Singapore hosts Richard Hawke at TheTasteLab

The team at Classic Fine Foods Singapore had the pleasure of hosting renowned Pastry Chef Richard Hawke at TheTasteLab. For 2 full days in July, Chef Richard Hawke demonstrated mastering the art of vegan and gluten-free pastries using a range of Louis Francoisโ€™s products!

In this immersive class, attendees were taught the fundamentals of creating delicious allergen-free treats. The workshop focused on many aspects, including working with proteins for perfect whipping, incorporating fiber into recipes, understanding & using gelatin alternatives, stabilizing & intensifying mousse and coulis recipes while reducing sugar.

The goal of these 2 days was to achieve sophisticated taste and texture in every bite. A big thanks goes to Chef Richard Hawke for his time and to Louis Francois for their amazing ingredients.

UAE - Ponthier x PCB Creation at Top Chef Dubai

Classic Fine Foods UAE hosted an exclusive two-day event in June, with Ponthier x PCB Creation at Top Chef Dubai. This unique gathering offered chefs a valuable opportunity to hone their skills under the expert guidance of Gabriel Lequang, supported by our esteemed pastry team.

A heartfelt thank you to all the participants for their dedication to culinary excellence. Your passion continues to inspire us all!

CFF UK on the Road with Sosa

For 3 days in April, Denis Dramรฉ MCA (Head of Culinary Development at TheTasteLab London) and Sam Smallman (Chocolate Category Manager) travelled the country to meet our customers in Exmouth, Birmingham and York, to showcase the incredible Sosa ingredients range that we offer with the support of Pastry Chef Javier Guillen.

Our customers were treated to an unforgettable experience, delving into the world of pastry innovation firsthand. From lively discussions to hands-on exploration and, of course, indulgent tasting sessions, attendees discovered how our range of ingredients can elevate their culinary creations to new heights. This event was an amazing way to demonstrate #CustomerCentrity, one of our Values at Classic Fine Foods.

Charcuterie Master Class by MOF Romain Pellet

Over 3 days in April and in collaboration with Stella Orientis, CFF Singapore were honored to host Romain Pellet, the renowned French craftsman of Charcutier Traiteur and world record holder for Pate en Croute. He shared his expertise with participants on mastering the art of charcuterie and delicatessen during a 3-day masterclass. We also held a meet and greet session at Mandala Club, where we showcased creations from the masterclass. This event provided our customers with the opportunity to meet Romain Pellet and receive insightful advice from the MOF.

Classic Fine Foods x Lacร ph Signing Ceremonyย 

In April Classic Fine Foods Vietnam announced a game-changing partnership with Lacร ph, a trailblazing Vietnamese coffee brand. Aligned in their mission to democratize Vietnamese coffee culture for a global audience.

Lacร ph has a deep commitment to ethically sourced, farm-to-cup quality. The recent contractual signing at Lacร ph’s headquarters was an inspiring celebration of this collaboration. Representatives from both companies clinked their coffee cups, solidifying their pledge to take Vietnamese coffee on a journey of inspirational conquest.

Through this powerful partnership, Classic Fine Foods and Lacร ph are positioned to deliver the ultimate Vietnamese coffee experience to discerning coffee lovers far and wide. This collaboration promises to be a groundbreaking force in spreading the love for Vietnamese coffee across the region.

The โ€œGauchoโ€ Dinner, sponsored by CFF Singapore

Classic Fine Foods Singapore was honored to sponsor the “Gaucho” dinner in June. Hosted at the Fire Restaurant (Singapore) at 1-Atico in collaboration with Entre Todos.

Immersing guests in the heart of Argentinaโ€™s culinary tradition, the evening celebrated Gaucho culture, renowned for its rich flavors and time-honored techniques, especially from the grilled cuts of premium Argentinian beef!

We were honored to have Mr. Mauricio Nine, Ambassador of Argentina in Singapore, join us for the dinner, adding authenticity and cultural significance to the evening.ย 

Special thanks to Juan Loza and Sebastian Tulino from Entre Todos for their insightful contributions during the meat masterclass, enriching our understanding of the artistry behind each bite.

CFF Hong Kong & Macau host a Butcher Masterclass with Calvin Gung & the Aussie Meat Academyย 

In June, the team at Hong Kong & Macau hosted an exclusive Butcher Masterclass with Calvin Gung, Master Butcher and Senior Technical Specialist at Meat & Livestock Australia, in TheTasteLab.

As barbecue season heats up, we were thrilled to introduce our customers to Stockyard’s delectable secondary cuts range. Guests attended an exclusive masterclass led by Mr. Calvin Gung, a distinguished expert from Meat & Livestock Australia.

Mr. Gung shared his unparalleled knowledge and techniques for selecting, preparing, and cooking these flavorful secondary cuts. The masterclass was held at our TheTastelab in Hong Kong and at the MGM in Macau.

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